Storm’s first lead position got here within the all-star adaptation of A Wrinkle in Time (2018) and earlier credit embody 12 Years a Slave (2013), Do not Let Go (2019), When They See Us (2019), The Bravest Knight (2019) and The Invisible Man (2020). Up subsequent, she is going to star within the movies The Suicide Squad and One Means and will reprise her position as Gia within the second season of the HBO hit Euphoria. Alongside her mom Robyn Simpson, Storm based her personal manufacturing firm, A Seed & Wings, with the mission and want to create genuine storytelling that’s impactful, sincere, and displays the views of all individuals. With a number of tasks within the pipeline, they most not too long ago debuted a brand new dialog sequence on Fb Watch entitled Chop It Up which can be hosted by Storm.
Storm advocates for and strives to create social change via her numerous platforms and thru her initiative Bamazing, which goals to empower and uplift the subsequent era. She is vocal about points together with racial equality, psychological well being, and inclusivity; frequently selecting to align with tasks that help these causes.
It is this spirit that introduced Maybelline and Storm collectively. “Storm is a standout voice and changemaker,” mentioned Trisha Ayyagari, International Model President, Maybelline New York Worldwide. “She is a deeply proficient actress, a brave champion of equality and has vitality that lights up any room. I’ve all the time admired Storm and knew she could be a fantastic addition to the Maybelline model.”
Along with Maybelline, Storm will have the ability to drive higher change on the causes that matter most to the model’s shopper. Storm will lend her voice to Maybelline’s Courageous Collectively initiative supporting nervousness and melancholy, and to the model’s ongoing variety work.
“Maybelline has been in my household for so long as I can keep in mind,” mentioned Storm Reid. “I am trying ahead to this new chapter with Maybelline the place I will use my voice to champion younger ladies and my era via my work with the model.”
Storm would be the face of a brand new innovation from Maybelline’s Match Me franchise, debuting this summer time.
About Maybelline New York
Maybelline New York is the primary beauty model on the planet, accessible in over 120 nations. By combining technologically superior formulation with on-trend experience and New York Metropolis edge, Maybelline New York’s mission is to supply progressive, accessible, and easy cosmetics for all. In 2020, Maybelline launched Courageous Collectively, a long-term program to help nervousness and melancholy and assist everybody, all over the place to bravely tackle their world. Courageous Collectively supplies vital one-on-one help, a web-based training hub, a wide range of programming to assist destigmatize the dialog round psychological well being and has dedicated to donate $10 million over the subsequent 5 years to international and native organizations.. For extra info go online to www.maybelline.com or www.maybelline.com/bravetogether.com.